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The Edify Group, LLC
— Mortgage Marketing Research and Analysis

mortgage refinance, second mortgage and HELOC marketing

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Which market is larger? The market for mortgages or the market for refinancing, second mortgages and home equity lines of credit and loans? Which market is more competitive? Which realty related financial services markets are cheapest to market to? What must your business provide consumers in your marketing materials and web sites to get shoppers interested in your offerings, stop them from going elsewhere and most importantly to get their realty financing from your business?

Every month millions of consumers look to buy homes or to get more financially out of their homes and tens of thousands of businesses compete for their business. We collect and analyze data on what millions of consumers want and how thousands of businesses compete to provide our clients with unique insight on consumer preferences and competitive opportunities.

See the first section of the report for FREE!

 Mortgage, "Refinancing" (Refinances, Second Mortgages and Home Equity Loans) and Reverse Mortgages Market Comparison

This comprehensive report covers consumer demand and competition for mortgages, mortgage refinancing, second mortgages, home equity lines of credit and loans, and reverse mortgages. It gives you critical insight to make strategic and tactical business decisions. The report is 86 pages long and contains 93 charts. Click here to view the table of contents for this report.

<Download the Report Now - $199.95>     <Buy a Hardcopy Now - $249.95>

Here are four sample charts (4 of 93 charts) from the report:

This charts shows that brands are more important to consumers shopping for mortgages than to consumers looking for "refinancing" (refis, seconds, HELOCs and home equity loans).

This chart shows the relative demand for balloon, bridge, FHA, FHA HUD, FHA VA, interest only, jumbo, no income, subprime, and VA mortgages. Do you know which two mortgages types have the greatest demand?  You don't need to guess, buy the report and you'll know which two mortgage types have the greatest demand and a lot more useful information.

This chart shows the relative demand for best, current, low, lowest, mobile home, no closing cost, no cost, streamline, teachers and VA refinancing. Do you know which types of refinancing have the greatest demand?  You don't need to guess, buy the report and you'll know which refinancing types have the greatest demand and a lot more useful information like which states have the greatest demand and least competition and what information consumers demand businesses provide in order to win their business.

This chart shows the relative demand for best, fast, low, lowest, mobile home, no home equity, no home equity home improvement, and no income verification home equity lines of credit and loans. Do you know which types of HELOCs and loans have the greatest demand?  You don't need to guess, buy the report and you'll know which types of HELOCs and loans have the greatest demand and a lot more useful information like which states have the greatest demand and least competition and what information consumers demand businesses provide in order to win their business.

<Download the Report Now - $199.95>     <Buy a Hardcopy Now - $249.95>

Harnessing the Internet, we research and analyze consumer preferences and market competition to develop answers to the critical questions your business needs to answer in order to beat the competition. Based on 13 million searches by 2 million customers, our research lets you know what consumers are looking, and also lets you know how strong the competition is for their business. Our analysis highlights specific markets where demand is high and competition low, so you can develop business strategies and tactics which maximize your revenues and profits.

Mortgage Marketing Quiz
Refinance Marketing Quiz
Realty Financing Marketing Quiz